Project Overview

Alpha Vertex is a a NYC fintech startup and ff VC portfolio company comprised of a team from Bloomberg, J.P. Morgan, Facebook, and NASA. The company offers analytical solutions powered by proprietary AI algorithms to multi-billion dollar hedge funds and Fortune 500 firms.

Project Execution

We led messaging, branding, PR, social media marketing, ads, event marketing, and a campaign ‘war room’ to help Alpha Vertex raise seed capital from investors globally. We also successfully launched Alta, an Alpha Vertex product and developed a media profile for the CEO Mutisya Ndunda.

Project Results

Secured media briefings with the New York Times and machine learning focused media outlets globally. Through our PR efforts, we also helped raise over $500,000 in seed capital via SeedInvest.