India Index

India Index (www.indiaindex.com) is a venture backed, AI powered supply chain marketplace that makes it easier for US companies to find Indian supply chain partners quickly, easily, and transparently.

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We recommended India Index commission a national, independent third-party survey of US executives on procurement and supply chain attitudes towards India and China. The survey revealed that:

• 61% of US executives said they would consider sourcing from India if they knew India had the same materials as China
• Political risk (53%), IP theft (54%), and quality risk (45%) were the top concerns among US executives regarding trading with China.

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The 2024 India Index survey story garnered a tremendous amount of top-tier, national coverage, including four unique stories in CNBC (300M+ views / month), two interviews in The Art of Supply podcast, a Supply Chain Brain podcast segment, and Reddit forum discussions. Our PR strategy, senior counsel, and media coverage led to increased sales, growth, partnerships, brand leadership, and multiple CEO thought leadership opportunities.

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